MADE IN USA
IF I FELL is a small brand created by independent Designer, Ashli Parker Fell. Filled with high-end craft pieces while celebrating a transparent movement in Fashion. Catch her dyeing and constructing your special pieces on Instagram stories.
We approach fabric, color and shape from a humble and clean canvas. All pieces are intended for easy wear in order for people to create long relationships with their clothing. The season(less) must-have’s come in neutral and audacious colors. Designed and made in studio.
Ashli Parker Fell has a 14+ year career in working for large fashion companies.
“–there is a much needed change happening on the horizon”